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Aug
1
Best Checkout Ideas for Magento Platforms
Posted by Anton on 01 August 2015 03:28 PM

Before we get on with thelist, a brief introduction is a must .Magento is an open-source content management system providing solutions for e-commerce web sites and as such comes in a variety of flavors. In the following paragraphs, you will learn some of the best checkout ideas proposed or implemented on a Magento platform.

One Step Checkout

Why not reduce six steps to one and make it more convenient for your buyers and simplifying the whole process? It will provide an overall better customer experience and help avoid confusion regarding registration.And also it will add plenty of side features to augment the extension.

one_page_checkout

Different, yet Simple

Make an extension that is simple yet unique, offering the benefit of maintainability and adaptability as well as accessibility. It will also be easy to document and modify.  Just maintain all the core payment and shipping methods while throwing in the options of neat added features such as gift cards and Checkout Agreements. In other words, be creative.

Pure Customer Satisfaction

Offer a year of a free customer support with your extension; also keep the installation and setup assistance free. Let them pay only for the license at competitive rates, keep the product top notch. While this might be sounding crazy, many others have implemented such strategies and have become successful. You see, something that looks bad on paper doesn’t mean it will also look bad in reality.

Offer a Smart Alternative

Magento is already a very powerful e-commerce framework, but a product’s relation to another has to be set up manually. Provide a smart, alternative way to automatically set the products based on their aspects in comparison to other products.Add some more nice features to fully polish the final product and wait and watch as the product gets ever popular.

Responsive Modal

Setup a fully responsive modal that displays the image and the YouTube videos for the customer’s chosen product. Allow features to give the admin more flexibility and a good simple innovative extension is born.

Get NSA-ish

Make an extension that stores the customer’s information and attributes in order to provide better service and fulfill their needs and ironically this will also build up a stronger, more loyal customer base.

Language Package

Magento, despite being so popular is not available in all languages. Capitalize on this by creating your custom language package!

ERP Inside

Extend the usability and flexibility of  Magento by adding ERP features in the extensions ,offering the user the option of managing stock, purchasing and logistic and keeping you way ahead of your competitions.

Cooperate Theme

Just improving the aesthetics can also be a good idea sometimes.

Sharing is Caring

Offer features to connect and easily set preferences for selling into multi-channel global marketplaces like Amazon or eBay.It also will minimize downtime and can start processing sales transactions rather quickly.

Bank Payment

Finally, this is a nifty idea that notifies the user when and to which bank account heor has to transfer the moneyto.

Find out about fully managed Magento hosting here


Read more »



Aug
1
Best Checkout Ideas for Magento Platforms
Posted by Anton on 01 August 2015 03:19 PM

Before we get on with thelist, a brief introduction is a must .Magento is an open-source content management system providing solutions for e-commerce web sites and as such comes in a variety of flavors. In the following paragraphs, you will learn some of the best checkout ideas proposed or implemented on a Magento platform.

One Step Checkout

Why not reduce six steps to one and make it more convenient for your buyers and simplifying the whole process? It will provide an overall better customer experience and help avoid confusion regarding registration.And also it will add plenty of side features to augment the extension.

one_page_checkout

Different, yet Simple

Make an extension that is simple yet unique, offering the benefit of maintainability and adaptability as well as accessibility. It will also be easy to document and modify.  Just maintain all the core payment and shipping methods while throwing in the options of neat added features such as gift cards and Checkout Agreements. In other words, be creative.

Pure Customer Satisfaction

Offer a year of a free customer support with your extension; also keep the installation and setup assistance free. Let them pay only for the license at competitive rates, keep the product top notch. While this might be sounding crazy, many others have implemented such strategies and have become successful. You see, something that looks bad on paper doesn’t mean it will also look bad in reality.

Offer a Smart Alternative

Magento is already a very powerful e-commerce framework, but a product’s relation to another has to be set up manually. Provide a smart, alternative way to automatically set the products based on their aspects in comparison to other products.Add some more nice features to fully polish the final product and wait and watch as the product gets ever popular.

Responsive Modal

Setup a fully responsive modal that displays the image and the YouTube videos for the customer’s chosen product. Allow features to give the admin more flexibility and a good simple innovative extension is born.

Get NSA-ish

Make an extension that stores the customer’s information and attributes in order to provide better service and fulfill their needs and ironically this will also build up a stronger, more loyal customer base.

Language Package

Magento, despite being so popular is not available in all languages. Capitalize on this by creating your custom language package!

ERP Inside

Extend the usability and flexibility of  Magento by adding ERP features in the extensions ,offering the user the option of managing stock, purchasing and logistic and keeping you way ahead of your competitions.

Cooperate Theme

Just improving the aesthetics can also be a good idea sometimes.

Sharing is Caring

Offer features to connect and easily set preferences for selling into multi-channel global marketplaces like Amazon or eBay.It also will minimize downtime and can start processing sales transactions rather quickly.

Bank Payment

Finally, this is a nifty idea that notifies the user when and to which bank account heor has to transfer the moneyto.

Find out about fully managed Magento hosting here


Read more »



Aug
1
Top Magento Extensions For Your Ecommerce Store
Posted by admin on 01 August 2015 03:17 PM

With many such useful extensions available on Magento Connect store, it is now simple to upgrade your online stores. Check out 5 such Magento extensions which your customers will find useful and love to use them!

Yotpo Product Reviews

Price: Free/ $25/ $199/ $499 per month (Dependent on features)

yotpoThe purchasing decision of any online shopper is quite dependent on product reviews. It is lot more compelling when there are several reviews from various trusted sources. Yotpo is a way customers start talking about products through social media and on your website. It offers plenty of information about the reviewers which adds trust and authenticity.

That’s not all! Writing reviews using Yotpo is simple and easy! After purchases, customers get an e-mail where they can quickly write a review – all within the e-mail. As per Yotpo around 6-10% of customers use this service to write reviews. Though this is not quite a big number, it is impressive though, especially when it is about product review rates.

What Yotpo Offers:

  • Free service for Lite version
  • 30 Day trial of Premium service
  • Complete customization of Mail after purchase messages.
  • Share Reviews on Social Media – Twitter, Facebook
  • Review stars in Google Search Results

 

Softcube Personalized Product Recommendations

Price: Free Trial/ $49/ $210/ $500 per month (Dependent on site revenue (monthly)

softcubeIt’s not easy to find what you are looking for in an online store, stocked with products. It’s tiresome to search for a specific item, clicking one page after another. With Softcube’s recommendations, your customers are going to get just what they are looking for, that too quickly. Softcube promises a streamlined pleasant shopping experience.

Softcube provides recommended blocks which include “location based recommendations” or “People who viewed this item also viewed” and even “style match”. These widgets or blocks can be easily placed anywhere as desired. These can be in the product pages, landing page, category page or even the 404 page. Softcube also offers tailored search – the first page of the search results have brands, colors and cuts what the customers are looking for.

What Softcube’s Personalized Product Recommendation Can Do For You:

  • Increase sales by 20%
  • Measure revenue boost. Show real time results.
  • Relevant recommendations are displayed after 2-3 clicks.
  • Showcases more than best-sellers on the landing page

 

Optimizely

Price: Starter Free / Enterprise Free (Dependent on volume and features)

optimizelyOptimizely offers best experiences for customers whether they are using mobile apps, accessing online store from a desktop or from a mobile. This is ONE optimization platform for mobile apps and websites. It offers code free visual editor for customer’s convenience and to make things simple.

Optimizely Personalization with its unique feature reinvents an old idea and makes it accessible all over. This is about delivering real time personalized experience on mobile or desktop. Audience discovery and behavioral targeting are some great features.

What Optimizely Offers:

  • Code Free Visual Editor.
  • ROI in real time.
  • Best integrations.
  • Simple implementation

 

Express Checkout / One Step Checkout

Price: $49

one_page_checkout_magentoHow does it feel to have the entire checkout process in one page? No one likes to click ‘next’, ‘next’ and ‘next’ while making a purchase. Express Checkout is of help here. It keeps everything simple. Customers need not create an account too. Some fields can be disabled also such as “fax” or “company” – many customers actually do not need these fields – so why bother them? Express Checkout collapses all steps…and its done in ONE step.

Express Checkout is here to prove that less is more. It makes the entire checkout process pleasant and quick. It helps in increasing sales. Customers do not have to worry about remembering passwords too!

What Express Checkout Offers:

  • Streamlined purchasing.
  • PayPal compatibility.
  • Simplicity – no complex steps involved.
  • More Sales.
  • High Customer satisfaction.

 

Blog Pro

Price: $119

Magento_BlogNo online store or company is complete without its blog. A well-written, informative blog on your online shopping site is the best way to provide your customers excellent information of trends, latest styles and news. Blogs are also a good way to drive in traffic to your online store. Blog Pro makes this entire process simple. It is ‘SEO friendly’ which means search engines will track your post and consider it when ranking your online search position in its search results.

Blog Pro takes care how your content looks on social media. Your customers find it simple to share their content on Google + or Facebook or wherever they want.

How Blog Pro Will Help You:

  • Encourages social engagement by sharing posts
  • Boost rankings in search results.
  • Increase site traffic.
  • Content is made SEO friendly.
  • Creates valuable content for customers.
  • Customers use simple WYSIWYG editor.

Try Today!

 It’s time to try a New Extension today! It will definitely give your website an excellent facelift. Try any of the extensions discussed above, see the results yourself and understand how Magento Extensions on Magento Connect Store are going to help you.


Read more »



Jun
12
E-commerce Web Design Trends of 2015
Posted by Anton on 12 June 2015 08:41 AM

best_shopping_CartIn 2015, mobile friendly and responsive websites are no longer an advantage but they are an absolute necessity of doing online business. This change has also impacted how business to business web sites are designed and how they work. 2015 has observed a few web design trends which have shown a big impact on how e-commerce solutions are built.

Hidden Menus

Mobile Design needs some necessary site elements to stay hidden until they are used or needed. Product navigation or global navigation is important for any website but can be hidden when the small screen shopper is doing something else and not navigating. Hidden menus are now a trend and are highly popular among users.

Large Screen Responsive Design

As mentioned, responsive design is now no longer a competitive advantage for e-commerce solutions but is extremely important for the success of an e-commerce store. Designing for large screens is slighting different. In case of game consoles or smart televisions, for example Xbox One, the television is transformed to an internet enabled design. It has found that a huge percentage of website traffic is now from devices which have a screen resolution of 1920 pixels or wider which indicate large monitors.

Large Images

Site speed is crucial for the success of any website.  In the recent years, designers have stayed away from very large images so that sites load faster and there is little waiting time for users who do not have the patience to wait through the loading process. Things have changed now. Improved responsive web designing techniques has made work simpler with adaptive images being introduced. It is now possible to serve fast loading pages with large images which were previously not possible at all. These large images work wonders for e-commerce sites and help them to sell more. With attractive and tempting images, customers are induced to shop more which brings a sales boom. This large image usage is expected to rise further in the next few years.

Backgrounds and Video Content

E-commerce and marketing experts have always stressed on the many benefits of using videos in e-commerce solutions which helped to sell products. In fact, content marketing videos have always helped to bring in newer customers. A trend observed in 2015 is the increase in use of attractive videos on blogs, product detail pages and also in YouTube. Background images are also gaining high popularity in home pages.

More Scrolling and Less Clicking

With the increase in use of tablets and smart phones users prefer more of scrolling and less of clicking. Scrolling is favored because it is highly convenient, especially observed in case of e-commerce solutions. Scrolling takes lesser time for the page loading process also. Not just this, scrolling is more about dynamic interactions from users since shoppers get all information they need without having to click to several pages which are of no importance to the users.

Ghost Buttons

Ghost Buttons are trending in 2015 and are a new favorite. They are classy, attractive and highly popular. They are designed with a motive to attract the attention of users in a new way.

With changes in technology and introduction of better enhanced techniques more changes are expected in e-commerce solutions and designs for users in the coming months.

To your success!

Anton Pachkine
FinestShops offers premium managed e-commerce package for companies without a large IT department.


Read more »



Jun
10
Tips on Running a Successful E-Commerce Business
Posted by Anton on 10 June 2015 03:37 PM

e-commerceDo you have a product or service to sell, but are having trouble getting it into the market? If so, then perhaps it’s time you sell your products online. According to statistics, the ecommerce sector is one of the fastest growing sectors in global economy with an average of 20% increase per year. Further statistics revealed that last year the global market worth of e-commerce had exceeded $1.5 Trillion. Therefore, there is no doubt in the fact that selling online is significantly easier as compared to a brick-and-mortar store. That’s why in today’s article, we will share a few tips on how to run a successful e-commerce business:

Utilize Direct Marketing

When it comes to running a successful e-commerce business, you can’t just sit back and expect people to find you. Therefore, rather than simply taking orders, focus on going after repeat business and using your website to sell. Try creating promotions and offers for every season and occasion and provide exceptional customer service in order to develop strong relationships with customers.

Publish Quality Content

The latest algorithm updates introduced by Google has prohibited the use of plagiarized content. Therefore, to get your website into the top ranking results of Google and gain web traffic, try creating and posting quality content to your e-commerce website. Utilize the power of old-fashioned press releases, repurpose old promos, and leverage existing content to develop and protect your brand.

Learn from Competitors

In e-commerce your competitors should be treated as your friends and not enemies. Therefore, rather than constantly challenging one another, be the better business and analyze their consumers to see what they do to appeal to their customers and the mistakes they have made which led them to not come back. This way, you will better understand ways to compete with them and learn from their mistakes.

Stay Updated on Latest Trends

Running an e-commerce website isn’t an easy task. Therefore, you are required to constantly keep up with the latest trends and developments in the retail industry in order to boost your rankings in Google. So, keep an eye on your competition, research online regarding latest trends, and subscribe to online discussion groups or industry journals.

Harness the Power of Social Media

According to a study conducted by Shopify, it was revealed that e-commerce orders placed from social media sites had an outstanding increase of 202% in 2014. Therefore, don’t just sit around blank, leverage the power of social media to boost your sales and attract more customers. Sites like Pinterest, Instagram, Twitter, and Facebook are best for marketing purposes.

Study and Analyze Your Business’ Progress

Last, but not the least, when running an e-commerce website it is imperative that you keep a strict eye on your progress. Otherwise, how would you know if your strategies work or not? Therefore, make a profile on Google Analytics and take advantage of the tools to analyze conversion rates, click-through rates, and web traffic. Determine your ROI, monitor your participation in marketing programs, and also review your SEO performance.

However, if the above tips don’t pan out too well, you can always contact Finestshops, a professional ecommerce management company that provides the best e-commerce solutions designed for companies without a large IT department.

To your success!

Anton Pachkine
FinestShops offers premium managed e-commerce package for companies without a large IT department.


Read more »



Jun
9
All About Managed Hosting Services
Posted by admin on 09 June 2015 01:29 PM

cloud hostingA managed hosting service is a special type of internet hosting by which a client leases a server which is not shared with anyone else. Managed hosting services are certainly more flexible than shared hosting services which offer complete control on the servers which includes control over hardware and even the operating system. Today, this kind of web hosting package is the most popular and being used by several e-commerce solutions all over the world.

Complex Managed Hosting

This is a specific level of managed or dedicated hosting which applies for virtual servers, hybrid servers and also dedicated servers. There are several similarities between a complex managed hosting and standard managed hosting but the primary difference lies in engineering and administrative support for which the customer pays. This is mainly due to high complexity and increased size of all infrastructure development.

The provider takes all responsibility of management which includes IT support services, memory, storage and also security support. This kind of service is generally proactive. Server administration is the responsibility of web hosting company which is treated as an add-on service mainly. In several cases, a particular dedicated server offers high returns on investment and lesser overhead chargers. These dedicated servers are generally housed in different data centers which are similar to many collocation facilities which offer redundant power sources and also HVAC systems.

The Main Users- Who Uses Managed Web Hosting

Managed web hosting is generally used by businesses like e-commerce solutions and individuals for the main purpose of reducing their IT work which needs to be performed.

  • Limited Time – There might be plenty of available resources but they might be dedicated to other tasks. Thus, there might not be enough time to administer the server as required. Managed services are highly beneficial when there is knowledge but to time to devote. Thus managed services help in such situations.
  • Limited Knowledge – There are several websites which are highly popular. They need a strong web hosting package. But the business owner or even the staff might choose to concentrate on business matters rather than hosting solutions. Moreover, there is lack of knowledge too, to take care of server space. The only option is to rely on web hosting packages and solutions to ensure that everything is in order.

There are many managed services providers like Finestshops which offer impeccable e-commerce solutions to their clients depending on the package they choose. For those who are considering selecting managed services should first understand what they will get with the money paid. Managed services providers have different services which they consider managed. There are many services which are included in web hosting package while for others additional payment has to be made.

Benefits Of Managed Services

  • Software installation services
  • Control panel setup services
  • Backup services
  • On call maintenance services
  • Server monitoring
  • Security services
  • Trouble shooting

There are several benefits of utilizing the services of companies like Finestshops which offers a number of solutions for users, especially in reference to managed hosting services.

  • The IT staff of the company can utilize their precious time in other functions. Such staff is often very expensive and companies prefer to make the most of their skill and talent somewhere else, like in handling critical server issues.
  • Web hosts offer greater security and better performance by using the best technology available.
  • Website is available for users round the clock with absolutely ‘no down-time’ at all.

However, all this is not cheap and everything is available for a price, but it is worth the money. Your business prospers and grows like never before!

To your success!

Anton Pachkine
FinestShops offers premium managed e-commerce package for companies without a large IT department.


Read more »